Crisis Communications and COVID-19

 

This webinar will provide some practical advice for how organisations can take effective steps to protect themselves from reputational harm during the pandemic, using established crisis communication principles and techniques.

Izzy Crawford, Academic Strategic Lead, School of Creative and Cultural Business

With the pandemic entering a second wave across the globe, organisations of all shapes and sizes must ensure they can respond to complex stakeholder demands within a dynamic and uncertain business environment, where the risk of a corporate crisis is greater than ever.

This webinar will provide some practical advice for how organisations can take effective steps to protect themselves from reputational harm during the pandemic, using established crisis communication principles and techniques.

The key takeaways are outlined as follows:

What are the possible causes of reputational harm during Covid 19?
How does a crisis impact reputation?
How can you improve your crisis communications?
This webinar is designed for any professional who has a responsibility for crisis management and business recovery strategies, as well as those looking to specialise in crisis communications as a career.

You will develop an understanding of potential causes of reputational harm related to the pandemic, which could lead to the need for crisis management.

The course will help you to understand the impact of a crisis, how it damages reputation and how it can be mitigated.

Cost to attend: Free

Organiser
Industry event
Date
16/10/2020
Location
Online Webinar
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